Graphic Design & Corporate Branding

Katrina Smith worked with Visual Obsession to produce a full product including packaging. Consisting of a 44 card deck, accompanying guidebook and hard case to contain the product, Art of Yoga Cards is a complete branding package. Visual Obsession digitalized the artwork which was provided by Katrina Smith using the Adobe Suite, managing the project from design to print, and produced a fine looking product.

Using 310gsm Satin Artboard for the card deck and container and 80gsm gloss art paper for the guidebook, Visual Obsession created a product which looks visually stunning, and is a popular seller for the clients new business.

Visual Obsession developed a fully integrated e-commerce website for Janbal Gallery, allowing Janbal staff to update their site in realtime. Visual Obsession also developed a full branding package for Janbal Gallery, including Business Card, DL Brochure, Signage and Billboard. Janbal Aboriginal Art Gallery specialises in colourful gifts, souvenirs and meticulously painted Aboriginal art pieces linked directly or indirectly to dreamtime stories, legends, totems and the natural environment of Indigenous Australian people. These authentic Aboriginal Art pieces have been created by various Indigenous artists from the local area of Far North Queensland as well as other acclaimed Australian Aboriginal artists.

Harleys Educational in Cairns is one of the leading independent retailers and wholesalers for educational products in Queensland. Harleys have a broad range of quality resources for Early Childhood, Primary and Secondary schools including teacher resource, cultural studies, environment, art and craft, reading schemes, interactive educational CD & DVD and Folkmanis puppets. Harleys Educational also carry educational multimedia programs aligned with changing curriculum requirements. Harleys Educational offer teachers, parents and students a comprehensive range of resources as preferred North Queensland distributor for well known publishers such as Nelson Australia, RIC Publications, Blake Education, Harcourt Education, and Raeco International. When our Cairns web development team designed this website, simplicity and usability was always kept in mind.

Visual Obsession worked with Tropical Medical Training to build a consistent, recognisable and professional brand for their comprehensive general practice training active throughout all Queensland regions, regional and remote.

Visual Obsession designed a striking print based awareness and advertising campaign to educate fly-in fly-out miners about the statistics and high risk of HIV/AIDS infection in PNG. The campaign, developed in collaboration with Queensland Health, Family Planning Queensland and the PNG government was executed via advertisements in Far North Queensland and PNG newspapers, Air Niugini and Airlines PNG in-flight magazines and large, full colour posters in PNG and regional Australian airports including Cairns domestic and international airports.

Visual Obsession created a corporate brand identity, logo, brochure, marketing collateral and website for Cairns based indigenous artists, Native Creations. Colours and themes used in the logo, website and marketing material reflect Native Creations mission and connection to North Queensland Aboriginal art and culture while the website features a stunning image gallery of their unique and limited edition artworks, tools and instruments.